I work with organizations to help them increase their bottom line by tapping into a resource they might not know is available to them.
As a person with disabilities myself, I was surprised to find out that the Disability Market makes up around 2.5 trillion dollars of buying power!
But despite myself and others I know spending that money, we STILL regularly run into organizations who unwittingly make it nearly impossible to buy their stuff!
Individuals in the disabled community WANT to spend money.
Organizations WANT to increase their bottom line.
But due to barriers organizations put in place without even knowing it, those two needs haven’t been able to consistently meet.
Which is why I work with organizations who are looking for some ideas on how to tap into that $2.1 Trillion dollar Disabilities Market.
It doesn’t have to be as hard or expensive as many organizations seem to think.
It could be something as simple as having video with closed captions on it, or describing images so that somebody who is blind can get the relevant information from it.
These are all simple enough fixes that well-intentioned companies simply don’t know that they are missing, but are literally costing them a fortune in lost bottom line revenue.
Through my speaking and consulting I show organizations how they can make themselves more accessible with straightforward, easy to implement fixes, that can tap into this hidden buying market.